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Zoosk Review UK


  • Profile Quality
  • Special Features
  • Prices
  • Usability
  • Security


Make sure to try out Zoosk. You get a lot of opportunities even with the free versions. If you don’t like the free version, you won’t like the paid ones. Zoosk is really popular for a reason – it’s a damn good dating site/app.

Zoosk is among the most highly regarded online dating platforms. It started as a Facebook app where users uploaded photos to be rated by their friends and family. However, it quickly turned into a dating site and app without any competition.

Since 2007 Zoosk managed to grab 40 million users making it extremely successful. In 2019 the platform had over half a million paying members. That’s why I’ve decided to review it and see what all the fuss is about.

What’s nice about Zoosk

  • Mandatory photo verification
  • Users from over 80 countries with many languages
  • Active community with over 2 million daily logins
  • Equal opportunity for everyone
  • A large number of members
  • Nice security
  • Behavioral Matchmaking is very effective

What’s bad about Zoosk

  • Free members can’t message anyone
  • No search by interests
  • Microtransactions can be complicated

Zoosk is one of the most interesting dating platforms I’ve come across, and it simply can’t be compared to anything else. The format, structure, and climate are unique – it’s a free-for-all dating site. No matter if you’re looking for something serious, a fling, gay, straight, or anything else, you can find it here.

You don’t have to fill out anything in your profile unless you want to. At first, this was strange to me, but I realized why. The site has something called “Behavioral Matchmaking”. It basically acts like Google’s algorithm and looks at your behavior to match you with people and give suggestions.


No matter how familiar you are with dating sites, signing up on Zoosk is as simple as it comes. The process is simple:

  • Click register
  • Give basic information (date of birth, address, full name)
  • Add your location
  • Add a photo
  • Give more information about yourself (education, race, body type)
  • Confirm the account through email
  • You’re good to go
  • Member Structure

The platform has a well-balanced membership structure in terms of gender. It’s suitable for LGBTQ, straight, swingers, fetish, relationships, hookups, and everything else.

It’s one of the most popular dating services, with over 40 million members worldwide and 20 million in the US. The members are also very active, with around 2 million logins each day.

zoosk site

Setting up a Profile

No member is forced to adjust their profile extensively if they don’t want to. I like this because my focus is on conversation and meeting people this way. Anyone can write anything about themselves, and in my experience, it’s often misleading.

You can add various interests, stories, photos, and other personal details about yourself, and you can just click “edit” and make changes right away.

Mobile App

Zoosk mobile app gives a pretty similar experience as the website. However, it lacks the “Dating Insights” option. The design is simple, and all the features are fitted nicely into compact yet clear buttons.

Gray and blue are the dominant colors, and the app runs smoothly. Another nuisance is the ads, which can really be disruptive and pop out when you are in the middle of something.

Member Testimonials

“I tried dozens of different dating platforms, and most of them were pure shams with tons of fake profiles. I was starting to believe all of them were a scam and then I ran into Zoosk. After validating my account, connecting to social media, and adding my mobile phone, people started contacting me independently. Amazing! When I got out on my first date, I couldn’t believe it was an actual person I met on a dating site!”

“I travel around a lot because of work and don’t really have time to date. That’s why I use mobile dating apps. Lots of them have issues – they crash, have bugs, or simply won’t work on my phone. Zoosk works really well, and when you pay for a premium membership, the ads go away! Neat.”


Premium Membership

• $30 monthly membership

• $60 3-month membership ($20 per month)

• $75 6-month membership ($12.50 per month)


• $20 for 180 coins

• $40 for 480 coins

Unique Features

Zoosk has several completely unique features that make it stand out from all other dating sites/apps.

The first one is the “SmartPick™ Introductions via Behavior Matchmaking™.” This engine learns about Zoosk users whenever they perform an action.

For example, I like blonds, and I spend a lot of time the first day checking out girls with these kinds of profiles. The next day Zoosk started suggesting blonde women and matched them with me in Carousel.

The “Dating Insights” feature is available only on the website version. It’s a chart where you can see what you’ve been doing on the platform, who you like, who likes you, and learn how to become better at using the platform.

Zoosk also has a “Super Send” feature, which lets you send out a message to multiple members at once. It helps you increase your chances of starting a conversation.

Zoosk vs Other Dating Sites

Zoosk is neck and neck with similar dating sites. It’s constantly switching places with eHarmony and Adultfriendfinder in terms of new users and total membership.

Compared to them, Zoosk has some pretty unique features like Carousel, Dating Insights, and Behavior Matchmaking.

Yes, Zoosk might be a bit more expensive and easy to get carried away with your spending, but it’s up to members to be responsible.

Frequently Asking Questions

Who can use Zoosk?
Anyone can join Zoosk who is 18+. It’s available in over 80 countries all around the world. The platform hasn’t disclosed information about which countries are banned or why.
How can I join Zoosk?
You can join Zoosk via Facebook or email. Both of these options are equally quick and safe. It’s the same for Zoosk mobile app.
Can I get a refund on Zoosk?
No, refunds aren’t available in any scenario.
What are “Dating Insights” on Zoosk?
This is a simple report that gives members the option to see how they are using the platform.
How can I match with people on Zoosk?
There are two options – an advanced search tab with various filters and the Carousel function, which matches you randomly with other members.
What SmartPick?
Zoosk uses this technology to match people more accurately based on their behavior.
Can I use Zoosk safely?
Zoosk has nice security features that will keep your information safe. However, you need to be aware of scammers and fake profiles.
Does zoosk have a premium membership?
Yes, Zoosk has a premium membership option that gives users additional features and options to meet other members.